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Clean 2022 Preview: There Will Be Lots to Learn in Atlanta (Conclusion)

Industry associations to address latest trends, hot topics

ATLANTA — Roughly 30 hours of education sessions—included as part of the cost of Clean Show registration—will be spread throughout the event’s July 30-Aug. 2 run here at the Georgia World Congress Center. Plus, there will be a handful of other special networking and service opportunities, including a couple before the exhibition begins.

“Classroom” sessions are scheduled during the first three days, both mornings and afternoons. Attendees are welcome to sit in on any they choose, regardless of industry segment or association affiliation.

Partnering associations have also scheduled certain members-only events that may require additional registration.

Part 1 covered the Friday/Saturday agenda. Part 2 detailed Sunday's schedule. Let’s conclude with Monday’s offerings:


7-8:30 a.m. — Women in Textile Services & DE&I Breakfast, Room B311, presented by TRSA.

A diverse workforce is a reflection of a changing world and marketplace. Coretha M. Rushing, SHRN-SCP, Society of Human Resource Management, will provide tips and resources on how to foster a diverse and inclusive workplace in our constantly changing environment. (Registration required for this TRSA members-only event.)

8-8:30 a.m. — CLA Annual Meeting, Rooms B302-305, presented by the Coin Laundry Association (CLA).

Association President and CEO Brian Wallace will share an annual report of association activities and provide an update on strategic initiatives and plans for the future. (For CLA members only.)

8-9 a.m. — Marketing Through Your POS, Room B314, presented by the Drycleaning & Laundry Institute (DLI).

Are you using your point-of-sale system to its full potential? Your POS may provide valuable data about customer experiences, preferred services, and spending habits. This information can then be used to build targeted messages to boost repeat purchases and additional spending. Hear experts share ways to use this powerful tool to create personalized interaction with customers and increase revenue.

8:15-9 a.m. — Building a Business on Culture, Room B308, presented by the Association for Linen Management (ALM).

Does your company culture create an environment that not only attracts employees but also customers? ImageFIRST has built their company with a purpose, “positively impacting lives of our associates, our community, our customers, and their patients”. A culture based on caring, and it all starts with putting their associates first, is a driver in ImageFIRST’s steady growth. ImageFIRST Executive Vice President Jay Juffre will offer a glimpse of how his company’s culture and purpose has driven business development.

8:30-10 a.m. — Maximizing Your Laundromat’s WDF and Pickup & Delivery Business, Room B302-305, presented by CLA.

Many store owners have taken their self-service laundromat to the next level by adding wash-dry-fold and pickup and delivery services. And those who’ve offered these services in the past are raising the bar. This next-level session will feature expert advice for reaching new heights in your WDF business: digital marketing, production, employee training, commercial vehicles, order packaging and more! Experts in the WDF and PU/D business will share their best practices for adding efficiencies to your operations and maximizing your profits.

8:30-10 a.m. — Legal Issues: Contracts, Labor Law and Other Legal Trends, Room B312, presented by TRSA.

This session will provide participants with current information regarding legal issues in the linen, uniform and facility services, including analysis of recent court rulings, and state rules/regulations. Gain insight into the most common legal issues, and avoiding and handling the latest contract, labor law and other legal trends impacting your business. Learn how you can help ensure your organization is protecting its assets, employees, customers, and others.

9-9:45 a.m. — Rejecting Business Opportunities: When It Makes Sense to Say Goodbye or No Thanks, Room B309, presented by ALM.

Sometimes it is necessary to focus on your key customers and weed out or decline business opportunities that strain resources, don’t meet your business objectives, or that create challenges and difficulty for your staff and operations. Learn how to identify who to let go and feel comfortable having those difficult conversations, while at the same time maintaining your image in the industry.

9-10 a.m. — CINET PTC Global Best Practices Program, Room B315, presented by DLI.

Over 150 companies worldwide are expected to participate in the program, but only the best 50 companies will be invited by an independent international jury to do a presentation for the international esteemed. Awards will be presented in the Retail Textile Cleaning, Retail Textile Cleaning BIG and Industrial Textile Service categories.

At Clean, CINET will present a selection of the last edition’s participants, and discuss new global trends in retail textile cleaning as well as a variety of promising, innovative initiatives of professional textile care companies.

Noon-2 p.m. — Secrets to Chick-fil-A Hiring & Training for Exceptional Customer Service, Room B311, presented by TRSA.

Chick-fil-A is the highest-ranked U.S. fast-food restaurant in customer service and the fourth most-inspiring company, according to Forbes. Hear a franchise owner explain how they hire and train exceptional employees who are willing to give their best every day when they come to work.

2-3 p.m. — Human Resources Strategy, Exhibit Floor Classroom (Booth 320), general session.

Times are changing and so are employee expectations. Attracting and retaining new talent is exceedingly more challenging in today’s environment. Now is the time to rethink how you connect and engage with current and future employees. In this presentation, Seay Management Consultants, a human resources specialist firm, will discuss how to address the staffing shortage, which benefits employees desire and why, policy changes essential to retaining employees, and more.

5-6 p.m. — Hospitality Reception, Rooms B401-402, presented by CLA.

Free reception.

Miss earlier parts of this preview? You can read them HERE: Part 1Part 2


Education Opportunities at Clean ’22

A well-attended education session during Clean 2019 in New Orleans. (Photo: Messe Frankfurt)

Have a question or comment? E-mail our editor Bruce Beggs at [email protected] .