Columns Maximizing In-store Marketing with What You Already Own OSHKOSH, Wis. — Transform routine visits into more engaging and profitable interactions ...
Columns It’s Been a Great Ride, but Time has Come to Say Goodbye SUN CITY WEST, Ariz. — Pointers from Paulie B: Columnist pens final message for magazine ...
Columns Market Saturation and What You Can Do About It (Conclusion) SUN CITY WEST, Ariz. — Pointers from Paulie B: Respond by making your mat better in every way you can think of ...
Market Saturation and What You Can Do About It (Part 1) SUN CITY WEST, Ariz. — Pointers from Paulie B: When service demand in a marketplace is at its max ...
The Worst Mistakes I Made — and How You Can Avoid Them (Conclusion) SUN CITY WEST, Ariz. — Pointers from Paulie B: No. 1 regret is leasing rather than owning ...
The Worst Mistakes I Made — and How You Can Avoid Them (Part 1) SUN CITY WEST, Ariz. — Pointers from Paulie B: Admits ‘basket’ of errors around not acting on modern trends ...
The Top 5 Reasons for Success … and Failure (Conclusion) SUN CITY WEST, Ariz. — Pointers from Paulie B: Do opposite of what’s needed to succeed and this is what you’ll get ...
The Top 5 Reasons for Success … and Failure (Part 1) SUN CITY WEST, Ariz. — Pointers from Paulie B: Adhere to most or all of positives and you should do well ...
Finding Success with Small-Town and Rural Laundries OSHKOSH, Wis. — Equipment mix, services, convenience crucial to those efforts, guest columnist says ...
The Questions You Need Answered Before Buying a Laundromat (Conclusion) SUN CITY WEST, Ariz. — Pointers from Paulie B: Does the suggested store valuation really compute? ...
The Questions You Need Answered Before Buying a Laundromat (Part 2) SUN CITY WEST, Ariz. — Pointers from Paulie B: The lease plus seller’s motives, financials present plenty of variables ...
The Questions You Need Answered Before Buying a Laundromat (Part 1) SUN CITY WEST, Ariz. — Pointers from Paulie B: Start by looking at yourself and your resources ...
Managing Through a Laundromat Shutdown (Conclusion) SUN CITY WEST, Ariz. — Pointers from Paulie B: Train staffers in what to do in such crises ...
Managing Through a Laundromat Shutdown (Part 1) SUN CITY WEST, Ariz. — Pointers from Paulie B: How to prepare for/prevent—or at least mitigate—most stoppages ...
Common-Sense Ways to Build Customer Loyalty (Conclusion) SUN CITY WEST, Ariz. — Pointers from Paulie B: This simple act will catch them off-guard, bring smiles ...
Common-Sense Ways to Build Customer Loyalty (Part 2) SUN CITY WEST, Ariz. — Pointers from Paulie B: The elements of a loyalty program ...
Common-Sense Ways to Build Customer Loyalty (Part 1) SUN CITY WEST, Ariz. — Pointers from Paulie B: It’s about making them feel safe, satisfied, comfortable ...
Preparing for a Grand Opening (or Reopening?) (Conclusion) SUN CITY WEST, Ariz. — Pointers from Paulie B: Promotional ideas, plus the benefits of having a ‘soft’ opening first ...
Preparing for a Grand Opening (or Reopening?) (Part 1) SUN CITY WEST, Ariz. — Pointers from Paulie B: What you need to think about before opening those doors for first time ...
Some Creative Ways to Find Reliable Employees (Conclusion) SUN CITY WEST, Ariz. — Pointers from Paulie B: Retirees, people with disabilities could be excellent candidates ...
Some Creative Ways to Find Reliable Employees (Part 1) SUN CITY WEST, Ariz. — Pointers from Paulie B: Tips for fine-tuning searches to find better candidates ...
Taking Steps to Get a Laundromat Ready to Sell (Conclusion) SUN CITY WEST, Ariz. — Pointers from Paulie B: Promissory notes can help buyer finance deal from future proceeds ...
Taking Steps to Get a Laundromat Ready to Sell (Part 2) SUN CITY WEST, Ariz. — Pointers from Paulie B: A good lawyer can save you in more ways than one ...