OSHKOSH, Wis. — Continental Laundry Solutions reports it has promoted Kim Foxcroft to director of marketing, recognizing her years of creative leadership and contributions to its growth.
In her expanded role, Foxcroft will oversee Continental’s overall marketing strategy and brand direction. She’ll guide a team of writers, designers, and digital marketing professionals in delivering integrated campaigns that support Continental’s wide range of laundry products and brands across North America.
Foxcroft also joins the company’s Executive Committee, where she will help define long-term strategy and corporate priorities.
“Through her nine years with Continental, Kim has risen as one of the company’s key contributors,” says company President Mike Floyd. “She’s earned her way to a senior leadership position using grace, intelligence, and creativity.”
Foxcroft joined the company in 2016 to manage Continental Creative Services, where she oversaw campaign planning, creative production, website and digital tool development, and customer and distributor communications. She brings nearly 30 years of experience in graphic design, advertising, and marketing to her new post, and holds a bachelor’s degree in graphic design from Mount Mary College, Milwaukee.
“I look forward to growing our department to support the company’s expanding product lines and brands and am grateful for the opportunity to help shape Continental’s future,” Foxcroft says.
Continental Laundry Solutions provides strategic laundry solutions in serving the textile care, guest amenity, vended, on-premise and industrial laundry markets across North America. It offers product warehousing for rapid delivery, parts for most equipment brands, expert technical assistance, and a dedicated customer care team.
Have a question or comment? E-mail our editor Bruce Beggs at [email protected].
