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WASH Multifamily Laundry Systems Makes Personnel Moves

EL SEGUNDO, Calif. — WASH Multifamily Laundry Systems, a laundry facilities management service, has made a handful of personnel moves in recent weeks, the company reports.

It appointed Pete Aronchick as district sales manager for its South Florida region. In this new role, he is based in the company’s branch office in Miami and focuses on providing customer service while expanding revenue and sales growth in the region.

“With 17 years of experience at WASH, we are confident Pete will be successful in his new role,” says Ross Van Horne, WASH regional vice president of sales. “His professionalism, hard work and understanding of the needs of our customers will be invaluable to our expansion efforts in the South Florida market.”

Aronchick has had various sales-related positions at WASH during his 17-year career there, including district sales manager in California and Arizona. He previously resided in Florida and has a deep familiarity and affinity for the region.

“Common laundry rooms—whether they are coin-operated or smart-card system-optimized—are an important source of revenue for multifamily property owners and managers,” says Aronchick. “I’m really looking forward to returning to Florida to partner with the region’s current and new customers and serve their specific laundry needs.”

Mona Almanza has been appointed district sales manager for the Los Angeles metropolitan area and the San Gabriel Valley.

“Based on her 20-year career at WASH where she worked in various departments and capacities, Mona brings valuable knowledge and expertise to her new role as district manager,” says Tracy McMahon, regional vice president at WASH. “We’re delighted she is taking on this position and are confident she will succeed in her new endeavors.”

Most recently, Almanza worked as an accounts manager and inside sales representative at WASH for the Los Angeles area, giving her a deep familiarity of the region and its customers’ needs.

John Krause is relocating to Arizona to become its district sales manager, WASH reports.

“John has been instrumental in achieving our sales expansion goals during his career at WASH, most recently as the district sales manager in the Sacramento region,” says Steve Jungclas, regional vice president at WASH. “He will be a valuable asset to our customers and in our expansion efforts within the Arizona market.”

Prior to working in the Sacramento region, Krause served as district sales manager in Arizona. Throughout his career, he has received recognition for his leadership in sales and customer service to apartments, condominium complexes, hotels/motels and RV/mobile home parks, WASH says.

Finally, Pete Aronchick Jr. has been promoted to district sales manager for the San Fernando Valley in Southern California.

“Pete is a highly motivated sales professional who has consistently excelled in his position as an inside sales representative at WASH,” says McMahon. “We’re confident he will continue on a path to success as district sales manager.”

Aronchick Jr. comes from a background in sales and possesses knowledge of property management, financial markets and corporate finance, WASH reports. Previously, he served as an analyst at West End Partners, an investment and strategic advisory firm, and as an outside sales representative at Agri Turf Supplies, a retail landscape supply company. At WASH, he has worked with customers in Nevada, California, Arizona and Hawaii to pair them with laundry room services specific to their needs.

WASH is a privately held company that operates in 16 U.S. states and all Canadian provinces. Through its subsidiary Coinamatic Canada, WASH also has a commercial laundry distributorship and ParkSmart, a division that manages parking facilities.

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