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WASH Appoints New Executives to C-Suite

Long is chief financial officer, de Armas chief revenue officer

EL SEGUNDO, Calif. — WASH Multifamily Laundry Systems, a laundry facilities management service company, reports it has appointed two new C-suite executives to its management team. Joining WASH are Arthur J. (AJ) Long, chief financial officer, and Andres de Armas, chief revenue officer.

“We’re extremely pleased that AJ and Andres are coming on board and bringing their expertise to their respective roles as the company grows and expands,” says Jim Gimeson, CEO of WASH. “They both contribute unique skill sets and in-depth experience that will be invaluable to the WASH team and its customers.”

Long is an experienced senior executive with a proven track record of achievement in the private equity space, WASH says, having led rapidly growing private and public companies.

Prior to joining WASH, Long held several executive leadership roles with companies such as Pricewaterhouse Coopers, Mitchell International, Qualcomm Incorporated, Sprint Corporation and General Dynamics. Most recently, he was chief financial officer at Kellermeyer Bergensons Services, a provider of technology-enabled integrated facility management services.

Long has been CFO for several companies owned by private equity firms, including EQT Partners, GI Partners, GTCR, KKR, Providence Equity Partners, Battery Ventures, Norwest Equity Partners, Boston Millennia Partners and Aurora Capital Group.

He also has an extensive capital markets background and, as CFO and treasurer, has raised more than $17 billion for his previous companies in the debt and equity markets.

“I am pleased to join the WASH leadership team and excited to partner with Jim and the WASH family, including employees, vendors and customers,” Long says. “I look forward to helping the company continue its proven record of profitable growth built on a foundation of process discipline, industry-leading technology-enabled services, and service excellence.”

De Armas brings a depth of experience in sales, marketing, customer care, Six Sigma and data analytics, as well as both B2B and B2C experience to his new role as CRO at WASH.

He began his career with GE’s Manufacturing Management Program and quickly progressed through GE’s sales organization, eventually leading the CT sales and marketing teams for the Americas, WASH says. He went on to serve in senior vice president positions at Bank of America in both sales and customer analytics.

In his most recent role as SVP, sales, at ADT, de Armas was responsible for sales direct to commercial, small-business, and residential customers, significantly improving sales productivity, net customer adds and profitability.

“Joining WASH as CRO is a rewarding new chapter in my career,” de Armas says. “I’m looking forward to contributing my expertise and knowledge to reinforce WASH’s leadership position within the multifamily laundry services industry.”