KNOXVILLE, Tenn. — LG Electronics USA reports the inaugural “Laundry Lounge powered by LG” has opened here at the University of Tennessee.
Designed to simplify doing laundry while encouraging connection and relaxation, the state-of-the-art space in Fred D. Brown Residence Hall, housing 680 students, transforms an essential chore into a more engaging and enjoyable experience.
The unique pilot project features 16 advanced LG commercial washers and 24 high-performance LG commercial dryers, complemented by extensive upgrades, fresh paint, sleek lighting, signage and stylish décor and furniture.
Designed with students in mind, the space makeover goes beyond laundry by offering premium amenities such as a 65-inch LG OLED TV, LG monitors for gaming or studying, and an LG air purifier for ensuring a clean and refreshing environment.
LG’s Laundry Crew smartphone app enables busy students on the go to remotely monitor their laundry cycles from their dorm room or class and receive notifications when their clothes are ready.
“We’re redefining the college laundry experience to make it more convenient, enjoyable and community-oriented,” says Kevin Jeong, LG Electronics USA’s appliance division president. “The Laundry Lounge powered by LG demonstrates our commitment to enhancing student life through convenience and connection by giving students a unique laundry experience that transforms a lengthy and tedious chore into an enjoyable and time-saving experience that complements dorm life.”
“The space a student calls home at UT is foundational to their academic success, personal development and well-being,” says Frank Cuevas, the university’s vice chancellor of Student Life. “Through our partnership with LG, the Laundry Lounge meets evolving student needs by elevating the residential experience with upgraded machines, modern amenities and smart technology.”
The laundry machines include LG’s advanced Inverter Direct Drive™ motor innovation for premium performance, durability and efficiency, and the 3D Gyro Sensor and Gyro Balancing System, which precisely monitors drum movement to reduce unnecessary motion, vibration and noise.
Intuitive, easy-to-use interfaces are tailored for all levels of experiences, paired with features such as advanced sensor technology designed to address common challenges like using excessive detergent.
Students attending the Lounge opening received a complimentary LG laundry bag and laundry detergent from Procter & Gamble to celebrate the launch.
Have a question or comment? E-mail our editor Bruce Beggs at [email protected].
