LAKELAND, Fla. — Laundry Pro of Florida Inc.’s recent “Big Top 20” drew 140 vended laundry owners, vendors and industry experts for a two-day circus-themed 20th anniversary celebration, the distributor reports.
Complete with “Big Top” games, food and entertainment, vended laundry operators enjoyed laundry equipment and parts specials; participated in technical service workshops; and attended presentations by industry experts, the company says.
“It was an incredible success,” President Ron Jansen says of the event which featured team members dressed up as circus characters.
The event presents the distributor, which provides vended, on-premises and industrial laundry equipment to customers throughout Florida and parts of Alabama, with a way to “give back,” according to Jansen.
“Laundry Pro has grown over 20 years because of customer loyalty, and we are grateful for that,” he says. “In all we do, we try to put ourselves in our customers’ shoes and help them make decisions as if we are making them for ourselves. Our customers trust that we’ll give them accurate and reliable information when it comes to making business decisions.”
That’s why the celebration included opportunities to explore ways to improve vended laundry business. Presentations included What’s Up in Marketing by Brian Wallace, Coin Laundry Association president; Dexter Live by Rick Case, Dexter regional sales manager; Ozonating Your Business by Jeff Deal, CEO, Hamilton Engineering; Attendant Training by Phil Irwin, owner of Waters Express Laundry Center; The Power of the Card by Steve Marcionetti, Card Concepts general manager; and 7 Ways to Greater Profits Starting Tomorrow by Mike Floyd, Continental Girbau Inc. president.
“We also catered to vended laundry owners interested in expanding into commercial laundry services,” says Jansen. For example, a 20-inch Continental flatwork ironer was on hand to show operators how flatwork ironing works to bolster vended business.
Laundry Pro is already planning next year’s event, “This Ain’t Our First Rodeo – 2017 Roundup,” and has tentatively scheduled it for February 2017.
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