OSHKOSH, Wis. — Commercial laundry equipment manufacturer Girbau North America (GNA) recently welcomed Melissa Kuhn as digital marketing manager, responsible for planning and executing GNA’s digital marketing and advertising strategies and social media campaigns.
Kuhn, of Stockbridge, Wisconsin, brings more than nine years of marketing and digital marketing experience to the company.
“GNA has grown considerably over the years in terms of its brands, products and staff,” says Director of Marketing Communications Tari Albright. “This is the company’s first dedicated digital marketing management position and we are happy Melissa is at its helm. Her high-level skills and positive attitude perfectly fit our productive company culture.”
Kuhn served four years as marketing manager for Optima Machinery Corp., in Green Bay, Wis., where she managed marketing strategy, budget and communications; created and led advertising, public relations and digital marketing campaigns; and worked closely with a diverse sales team. Prior to that, she served five years as marketing associate for The Boldt Co., Appleton, Wisconsin.
A 2011 University of Wisconsin Oshkosh graduate, Kuhn has a bachelor’s degree in English/journalism.
“I am excited to really shape the digital marketing strategy for GNA and will be focusing on growing our social media following, targeted email marketing, and digital inbound marketing campaigns, among other digital marketing efforts,” says Kuhn. “I have a passion for digital marketing and am looking forward to putting my experience to good use in my new role.”
GNA is the largest of 17 subsidiaries of Girbau Global Laundry Solutions, based in Vic, Spain. GNA’s brands include Continental Girbau®, Girbau Industrial®, Sports Laundry Systems®, Poseidon Textile Care Systems®, Express Laundry Centers® and OnePress Ironer®.
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