RIPON, Wis. — Commercial laundry equipment manufacturer Huebsch® has named Glen Sheeley the latest recipient of its Store Owner of the Quarter award.
The Sheeley family has been involved in the car wash business in Orange County, N.Y., for decades and had already owned two combination car wash/Laundromats before deciding to build a showcase location in Middletown, N.Y., roughly 70 miles north of New York City.
Constructed on five acres along a high-traffic road, the Wash Co. store is an example of what a modern Laundromat looks like, coming in at almost 4,000 square feet. The car wash measures 160 feet, and has 20 vacuuming stations.
“Glen’s newest Wash Co. location is nothing short of spectacular,” says Kathryn Rowen, North American sales manager for the Huebsch brand of laundry equipment. “The Sheeleys are well deserving of the Huebsch Store Owner of the Quarter honor. The combination of a great store and superior service yield a truly exceptional experience for the customer.”
Sheeley went with a competing brand of equipment in an earlier store but says it was a poor experience, blaming equipment controls, and dryers that went out of service almost from the moment the store opened.
He partnered with Huebsch for the new store in Middletown and was initially impressed by the rugged bearings on its washer-extractors: “They just look heavy-duty,” he says, adding that the 10-year warranty gave him peace of mind that they didn’t just look heavy-duty, they performed.
Since opening last year, Wash Co. has done a brisk business and Sheeley points out that the two 100-pound and two 80-pound washers have been seeing tremendous turns, so much so he wishes he had two more of each.
Wash Co. is committed to giving customers service that is worthy of them sharing. Word-of-mouth advertising and a Facebook presence are the cornerstones of their marketing.
“You have to make it an experience,” Sheeley says, adding that the combination of “great customer service and excellent equipment” have made the Middletown location an early success.