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ESD Partners with Operations Platform Cents

Growing demand for laundry management software triggered alliance, companies say

FORT WASHINGTON, Pa. — Cents, a business management and in-store operations platform that enables Laundromat owners to run and grow their business, has partnered with ESD (Equipment Systems & Devices), a 50-year-old payments technology company that provides card reader equipment for commercial laundry machines.

Through this partnership, Laundromats who currently have ESD’s card reader equipment now have access to the Cents operating platform with a no-cost delivery system, payroll/employee management, full-service order management, and a POS.

Growing demand for software to help Laundromat owners grow and manage their business triggered the partnership, the companies say. It’s been amplified through the accelerated growth of on-demand and full-service laundry due to the impacts of COVID-19.

“ESD has been a market leader in the laundry industry for decades, supporting the growth and accessibility of laundry for business owners and consumers through our hardware and payment systems,” says Wayne Lewis, CEO of ESD. “We are excited to enable our customers to be part of the Cents network and to integrate their powerful software to create something that will truly elevate our industry.”

“At Cents, everything we do is focused around creating the largest network of Laundromat owners that can leverage the Cents platform to increase margins and revenue through operating efficiency and larger order volume,” says Alex Jekowsky, CEO of Cents. “We are so excited to be working with ESD to grow that network, integrate with the best hardware in the industry, and create a truly complete offering for business owners in the industry.”

Existing Cents and ESD customers like Alex Katsman, president of retail Laundromat chain Clean Rite Centers, are already seeing the results of the partnership.

“We’ve been using the Cents platform for in-store-level functions (POS, order tracking, etc.) as well as certain business management modules,” he says. “This partnership between Cents and ESD is an exciting game-changer for Clean Rite as I expect to continue to realize operational efficiencies through this integration.”

Current and new ESD customers will have access to an all-encompassing solution for a tablet-based POS, driver/van tracking, no-cost delivery services, employee management, remote business management, revenue reconciliations and more, the companies say.