Girbau North America; Continental Girbau West
Regional Sales Manager; Vice President
Tod Sorensen is a regional sales manager at Girbau North America and vice president of Continental Girbau West, a full-service distributorship serving the Southern California vended, on-premise and industrial laundry markets. He holds more than 20 years of experience in vended laundry development and market analysis. He can be reached at [email protected] or 866-950-2449.
Promotions and incentives are often used to draw customers to a laundry. Matt Miller, president of equipment distributor Coin-O-Matic, envisions a more comprehensive loyalty-building approach.